{"id":5033,"date":"2015-10-15T06:46:55","date_gmt":"2015-10-15T06:46:55","guid":{"rendered":"https:\/\/ihs.com.tr\/blog\/?p=5033"},"modified":"2015-10-15T07:25:45","modified_gmt":"2015-10-15T07:25:45","slug":"neden-magento-kullanmalisiniz","status":"publish","type":"post","link":"https:\/\/www.ihs.com.tr\/blog\/neden-magento-kullanmalisiniz\/","title":{"rendered":"Neden Magento Kullanmal\u0131s\u0131n\u0131z?"},"content":{"rendered":"<p><span style=\"font-size: 14pt;\">Shopify, 3DCart, Big Commerce, OpenCart gibi e-ticaret geli\u015ftirme platformlar\u0131yla i\u00e7ine girdi\u011fi yo\u011fun rekabete ra\u011fmen, <strong><a href=\"https:\/\/www.ihs.com.tr\/web-hosting\/kurumsal-hosting-paketleri.html\" target=\"_blank\">Magento<\/a><\/strong> online ticaret alan\u0131nda en yukar\u0131daki yerini koruyor. Magento\u2019nun \u015fu anki %26\u2019l\u0131k pazar pay\u0131 e-ticaret geli\u015ftirme alan\u0131nda nas\u0131l bask\u0131n bir konumda oldu\u011funu g\u00f6steriyor. \u00d6zellik bak\u0131m\u0131ndan \u00e7ok zengin olan bu platform yaln\u0131zca b\u00fcy\u00fck \u015firket sahipleri taraf\u0131ndan de\u011fil, yeni giri\u015fimciler taraf\u0131ndan da kullan\u0131l\u0131yor.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Magento neden web geli\u015ftiricileri aras\u0131nda bu kadar pop\u00fcler?<br \/>\n<\/span><\/p>\n<p><strong><span style=\"font-size: 14pt;\">Platformun Giderek Artan Pop\u00fclaritesinin Ba\u015fl\u0131ca Nedenleri<\/span><\/strong><\/p>\n<ol>\n<li><span style=\"font-size: 14pt;\"><strong>A\u00e7\u0131k kaynakl\u0131 olmas\u0131<\/strong>: Magento, a\u00e7\u0131k kaynakl\u0131 bir platform olarak herkesin kullan\u0131m\u0131na a\u00e7\u0131kt\u0131r ve bu y\u00fczden \u00e7e\u015fitli \u00f6zellikleri olan ticari web siteleri yapmak isteyen geli\u015ftiriciler taraf\u0131ndan s\u0131kl\u0131kla kullan\u0131lmaktad\u0131r. Tutarl\u0131 bir \u015fekilde geli\u015fim sergileyen online \u015firketlerin yakla\u015f\u0131k %80\u2019i Magento tabanl\u0131 web siteleri kullanmakta. Olduk\u00e7a ucuz i\u00e7erik y\u00f6netim sistemi sayesinde bu paltformun kullan\u0131m\u0131 ge\u00e7en y\u0131llar i\u00e7inde ciddi \u015fekilde artt\u0131.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Esnekli\u011fi:<\/strong> Profesyonel geli\u015ftiriciler Magento\u2019nun yeni ve geli\u015fmi\u015f y\u00f6ntemleri kullanmalar\u0131n\u0131 sa\u011flayan esnek \u00e7er\u00e7evesini tercih ediyor. Olduk\u00e7a esnek olan bu \u00e7er\u00e7eve al\u0131\u015fveri\u015f sepetlerinin, \u00fcr\u00fcnlerin vs. zahmetsiz bir \u015fekilde iste\u011fe g\u00f6re \u00f6zelle\u015ftirilebilmesini sa\u011fl\u0131yor.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>SEO optimizasyonu:<\/strong> Di\u011fer e-ticaret \u00e7\u00f6z\u00fcmlerinin aksine, Magento web sitelerinin arama motoru sonu\u00e7lar\u0131 s\u0131ralamas\u0131n\u0131 optimize eden SEO \u00f6zelliklerine sahip.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Uyumlulu\u011fu:<\/strong> Magento ile yap\u0131lm\u0131\u015f web siteleri farkl\u0131 ekran boyutlar\u0131 ( Responsive ) olan farkl\u0131 cihazlarla olduk\u00e7a uyumlu. Bu online al\u0131\u015fveri\u015f sitelerine mobil cihazlardan da eri\u015fim m\u00fcmk\u00fcn, bu y\u00fczden sitelerine daha fazla m\u00fc\u015fteri \u00e7ekebiliyor.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>\u00c7oklu sanal vitrin \u00f6zelli\u011fi:<\/strong> Bu \u00f6zellik geli\u015ftiricilerin web sitelerine t\u00fcm m\u00fc\u015fteriler i\u00e7in ayn\u0131 al\u0131\u015fveri\u015f deneyimini sunacak binlerce \u00fcr\u00fcn\u00fc ve katalo\u011fu dahil edebilecekleri \u00e7ok say\u0131da al\u0131\u015fveri\u015f ma\u011fazas\u0131 ekleyebilmelerini sa\u011fl\u0131yor. M\u00fc\u015fteriler bu sayede istedikleri \u00fcr\u00fcn kategorileri aras\u0131nda kolayca dola\u015fabiliyor.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Taray\u0131c\u0131larla uyumlu olmas\u0131:<\/strong> Tarama uyumlulu\u011fu olan web sitelerine farkl\u0131 taray\u0131c\u0131larla rahat\u00e7a eri\u015filebildi\u011fi i\u00e7in kullan\u0131m\u0131nda herhangi bir k\u0131s\u0131tl\u0131l\u0131k s\u00f6z konusu olmuyor. Bu ayn\u0131 zamanda web sitelerinin farkl\u0131 arama motorlar\u0131nda \u00fcst s\u0131ralarda yer almas\u0131n\u0131 sa\u011fl\u0131yor.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Entegre \u00f6deme se\u00e7enekleri:<\/strong> D\u00fcnyan\u0131n her yerindeki m\u00fc\u015fterilerin al\u0131\u015fveri\u015f yapmas\u0131n\u0131 kolayla\u015ft\u0131ran farkl\u0131 \u00f6deme y\u00f6ntemlerine sahip. PayPal, E-bay, Quickbooks vs. gibi i\u015flevsel \u00fc\u00e7\u00fcnc\u00fc taraf \u00f6deme arac\u0131lar\u0131n\u0131n olmas\u0131 sayesinde m\u00fc\u015fteriler farkl\u0131 \u00f6deme se\u00e7eneklerini g\u00fcven i\u00e7inde se\u00e7ebiliyor.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Farkl\u0131 dilleri ve para birimlerini desteklemesi:<\/strong> Magento tabanl\u0131 e-ticaret web siteleri \u00e7e\u015fitli dilleri ve farkl\u0131 para birimini desteklemekte.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>G\u00fcvenli:<\/strong> Magento tabanl\u0131 web sitelerinin temel bile\u015fenleri olduk\u00e7a g\u00fcvenlidir ve d\u0131\u015f kaynaklar taraf\u0131ndan veri \u00e7al\u0131nmas\u0131n\u0131 engeller.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>\u0130ade \u00dcr\u00fcn \u0130lkesi:<\/strong> Bu ilke (Return Material Authorization\/RMA) m\u00fc\u015fterilerin sat\u0131n ald\u0131klar\u0131 mallar\u0131 iade edebilmesini sa\u011flayarak daha fazla m\u00fc\u015fterinin o web sitesini tercih etmesine neden olur.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Kolay \u00d6deme Se\u00e7ene\u011fi:<\/strong> Bu se\u00e7enek m\u00fc\u015fterilerin her \u00fcr\u00fcn\u00fcn \u00f6deme se\u00e7eneklerini tek tek se\u00e7mek yerine t\u00fcm \u00fcr\u00fcnler i\u00e7in tek bir \u00f6deme se\u00e7ene\u011finden faydalanmas\u0131n\u0131 sa\u011flar. Bu da \u00f6deme esnas\u0131nda daha az say\u0131da bo\u015f al\u0131\u015fveri\u015f sepetinin olmas\u0131na neden olur.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Yorum ve Geri Bildirim \u00d6zelli\u011fi:<\/strong> Geri bildirim servisi sayesinde m\u00fc\u015fteriler, sat\u0131c\u0131lar ve \u015firket sahipleri aras\u0131nda sorunsuz bir ileti\u015fim sa\u011flan\u0131r.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Organize ve geni\u015f kapasiteli olmas\u0131:<\/strong> Magento tabanl\u0131 e-ticaret web sitelerinin 500.000\u2019e kadar \u00fcr\u00fcn\u00fc ve saatte 80.000\u2019den fazla sipari\u015fi kolayca kald\u0131rabildi\u011fi tahmin edilmektedir. Bu da platformun say\u0131s\u0131z \u00fcr\u00fcn\u00fc tek bir web sitesinde performans\u0131 ve h\u0131z\u0131 etkilemeden i\u015fleme sokabildi\u011fini a\u00e7\u0131k\u00e7a g\u00f6stermektedir.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>E-ticarete \u00f6zel olmas\u0131:<\/strong> Son olarak, sipari\u015fe \u00f6zel web sitesi yapma konusunda Magento\u2019nun alternatifi yoktur. \u0130ste\u011fe uyarlanm\u0131\u015f al\u0131\u015fveri\u015f sepetleri, \u00e7e\u015fitli temalar ve arka planlar haz\u0131rlamak Magento ile \u00e7ok daha kolayd\u0131r.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-size: 14pt;\">Magento piyasaya ilk \u00e7\u0131kt\u0131\u011f\u0131 2008 y\u0131l\u0131ndan itibaren h\u0131zla b\u00fcy\u00fcd\u00fc. \u015eu an d\u00fcnyada 800.000\u2019in \u00fczerinde lisansl\u0131 Magento geli\u015ftiricisinin 240.000\u2019in \u00fczerinde \u015firket i\u00e7in web sitesi haz\u0131rlad\u0131\u011f\u0131 tahmin ediliyor. Magento e-ticaret pazar\u0131n\u0131n d\u00f6rtte birinden fazlas\u0131na hakim durumda. Bu da paket halinde sundu\u011fu \u00e7ok say\u0131da temel fonksiyon ve \u00f6zellik sayesinde m\u00fcmk\u00fcn olabiliyor. Yukar\u0131da belirtilen t\u00fcm \u00f6zellikler Magento\u2019nun online m\u00fc\u015fterileri i\u00e7in g\u00fcvenli ve kolay bir al\u0131\u015fveri\u015f deneyimi sunan sa\u011flam bir e-ticaret sistemi olu\u015fturmas\u0131n\u0131 sa\u011fl\u0131yor. \u00a0\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shopify, 3DCart, Big Commerce, OpenCart gibi e-ticaret geli\u015ftirme platformlar\u0131yla i\u00e7ine girdi\u011fi yo\u011fun rekabete ra\u011fmen, Magento online ticaret alan\u0131nda en yukar\u0131daki yerini koruyor.&hellip;<\/p>\n","protected":false},"author":3,"featured_media":5047,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5033","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-haberler"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5033","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=5033"}],"version-history":[{"count":4,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5033\/revisions"}],"predecessor-version":[{"id":5045,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5033\/revisions\/5045"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/media\/5047"}],"wp:attachment":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=5033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=5033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=5033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}