{"id":5101,"date":"2015-10-20T06:39:20","date_gmt":"2015-10-20T06:39:20","guid":{"rendered":"https:\/\/ihs.com.tr\/blog\/?p=5101"},"modified":"2015-10-20T06:46:39","modified_gmt":"2015-10-20T06:46:39","slug":"buyuk-veri-bulut-ve-mobiliteyi-benimseyen-sirketler-s-daha-hizli-buyuyor","status":"publish","type":"post","link":"https:\/\/www.ihs.com.tr\/blog\/buyuk-veri-bulut-ve-mobiliteyi-benimseyen-sirketler-s-daha-hizli-buyuyor\/","title":{"rendered":"B\u00fcy\u00fck Veri, Bulut ve Mobiliteyi Benimseyen \u015eirketler %53 Daha H\u0131zl\u0131 B\u00fcy\u00fcyor."},"content":{"rendered":"

B\u00fcy\u00fck veri, bulut ve mobilite stratejilerini uyumlu bir \u015fekilde kullanan \u015firketler, bu teknolojileri benimsemeyen muadillerine oranla %53 daha h\u0131zl\u0131 b\u00fcy\u00fcyor.<\/span><\/p>\n

Orta \u00f6l\u00e7ekli \u015firketlerin %73\u2019\u00fc depolanm\u0131\u015f verilerinin karma\u015f\u0131kl\u0131\u011f\u0131 y\u00fcz\u00fcnden daha iyi \u00e7\u0131kar\u0131m yapabilecekleri b\u00fcy\u00fck veri analiz uygulamalar\u0131na ve ara\u00e7lar\u0131na ihtiya\u00e7 duyduklar\u0131n\u0131 s\u00f6yl\u00fcyorlar.<\/span><\/p>\n

Orta \u00f6l\u00e7ekli \u015firketlerin %41\u2019i pazarlama hedeflerini belirlemek i\u00e7in b\u00fcy\u00fck veriyi kullan\u0131yor.<\/span><\/p>\n

Orta \u00f6l\u00e7ekli \u015firketlerin g\u00fcvenlik b\u00fct\u00e7elerinin %54\u2019\u00fc tehditlere kar\u015f\u0131 alacaklar\u0131 g\u00fcvenlik \u00f6nlemlerine ayr\u0131l\u0131yor.<\/span><\/p>\n

Bunlar ve benzeri bir\u00e7ok analiz Dell\u2019in ge\u00e7en hafta TNS Research ile birlikte yay\u0131nlad\u0131\u011f\u0131 ikinci y\u0131ll\u0131k K\u00fcresel Teknoloji Kullan\u0131m\u0131 Endeksi<\/a><\/strong>\u2019nden (GTAI 2015<\/strong>) al\u0131nd\u0131. K\u00fcresel Teknoloji Kullan\u0131m\u0131 Endeksi 11 \u00fclkeden orta \u00f6l\u00e7ekli kurulu\u015flar\u0131n IT ve idari yetkilileri aras\u0131nda yapt\u0131\u011f\u0131 ankette 100 ila 4999 \u00e7al\u0131\u015fan\u0131 olan \u015firketleri temsil eden 2900 IT personeli ve y\u00f6neticiyle g\u00f6r\u00fc\u015ft\u00fc.<\/span><\/p>\n

Endeksin amac\u0131 \u015firketlerin d\u00f6rt \u00f6nemli teknolojiyi, bulut, mobilite, g\u00fcvenlik ve b\u00fcy\u00fck veri teknolojisini nas\u0131l alg\u0131lad\u0131\u011f\u0131n\u0131, planlad\u0131\u011f\u0131n\u0131 ve kulland\u0131\u011f\u0131n\u0131 \u00f6\u011frenmekti. Dell yapt\u0131\u011f\u0131 anketin ilk sonu\u00e7lar\u0131n\u0131 bu hafta yay\u0131nlad\u0131, 2016 boyunca da bir\u00e7ok yeni sonu\u00e7 ve analiz yay\u0131nlayacak. \u00c7al\u0131\u015fman\u0131n birinci b\u00f6l\u00fcm\u00fcn\u00fcn pdf\u2019sine buradan <\/a>ula\u015fabilirsiniz.<\/span><\/p>\n

\"k\u00fcresel<\/a><\/p>\n

Ara\u015ft\u0131rman\u0131n dikkat \u00e7eken sonu\u00e7lar\u0131 aras\u0131nda \u015funlar var:<\/span><\/p>\n

– B\u00fcy\u00fck veri, bulut ve mobilite stratejilerini uyumlu bir \u015fekilde kullanan \u015firketler, bu teknolojileri benimsemeyen muadillerine oranla %53 daha h\u0131zl\u0131 b\u00fcy\u00fcyor.<\/strong> B\u00fcy\u00fck veri kullanan orta \u00f6l\u00e7ekli \u015firketlerin b\u00fcy\u00fcme potansiyeli di\u011fer kurulu\u015flara oranla %50 daha fazla. Kendi Cihaz\u0131n\u0131 Getir (BYOD) mobilite stratejilerinin rand\u0131manl\u0131 kullan\u0131m\u0131 b\u00fcy\u00fcme oran\u0131n\u0131 bu konuda a\u011f\u0131r veya verimsiz kalan \u015firketlere oranla %53 artt\u0131r\u0131yor.<\/span><\/p>\n

– Kuzey Amerikal\u0131 kurulu\u015flar\u0131n %73\u2019\u00fc verilerinin hacmi ve karma\u015f\u0131kl\u0131\u011f\u0131 y\u00fcz\u00fcnden b\u00fcy\u00fck veri analizi uygulamalar\u0131na ve ara\u00e7lar\u0131na ihtiya\u00e7lar\u0131 oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyor.<\/strong> Bu oran 2014\u2019te %54\u2019t\u00fc. Bu da orta \u00f6l\u00e7ekli \u015firketlerin giderek daha fazla b\u00fcy\u00fcyen veri depolar\u0131ndan nas\u0131l daha iyi faydalanacaklar\u0131na yo\u011funla\u015ft\u0131\u011f\u0131n\u0131 g\u00f6steriyor. Ayr\u0131 \u015firketler b\u00fcy\u00fck veriden bu y\u0131l (%69) ge\u00e7en y\u0131la nazaran (%64) daha fazla faydaland\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyor. B\u00fcy\u00fck veri kullanman\u0131n en \u00f6nemli faydalar\u0131 aras\u0131nda pazarlama hedeflerinin daha iyi belirlenmesi (%41), reklam harcamalar\u0131n\u0131n optimizasyonu (%37) ve sosyal medya pazarlamas\u0131n\u0131n optimizasyonu (%37) bulunmakta.<\/span><\/p>\n

– \u015eirketlerin g\u00fcvenlik b\u00fct\u00e7elerinin %54\u2019\u00fc tehditlere kar\u015f\u0131 alacaklar\u0131 g\u00fcvenlik \u00f6nlemlerine ayr\u0131l\u0131yor.<\/strong> Dell ve TNS Research hem Kuzey Amerika\u2019daki hem de Bat\u0131 Avrupa\u2019daki orta \u00f6l\u00e7ekli \u015firketlerin yeni cihazlar\u0131 kullanabilmek ve rekabet anlam\u0131nda avantaj elde edebilmek i\u00e7in g\u00fcvenli\u011fe \u00f6ncelik verdi\u011fini tespit etti. Kuzey Amerika\u2019da, g\u00fcvenli\u011fe y\u00f6nelik daha stratejik yakla\u015f\u0131mlar geli\u015ftiren \u015firketlerin oran\u0131 2014 y\u0131l\u0131ndaki %25\u2019ten bu y\u0131l %35\u2019e \u00e7\u0131kt\u0131. Bat\u0131 Avrupa\u2019da ise bu oran 2014 y\u0131l\u0131nda %24\u2019ken, bu y\u0131l %30\u2019a \u00e7\u0131kt\u0131.<\/span><\/p>\n

– B\u00fcy\u00fck veri giri\u015fimlerini destekleyecek IT altyap\u0131s\u0131 giderleri (%29) ve veri g\u00fcvenli\u011fine y\u00f6nelik harcamalar (%28) b\u00fcy\u00fck veri kullan\u0131m\u0131na ge\u00e7i\u015fin \u00f6n\u00fcndeki iki temel engel olarak g\u00f6r\u00fcl\u00fcyor.<\/strong> Orta \u00f6l\u00e7ekli \u015firketlerin bulut kullan\u0131m\u0131na ge\u00e7i\u015finin \u00f6n\u00fcndeki en b\u00fcy\u00fck iki engel ise harcamalar ve g\u00fcvenlik. \u00a0\u00a0<\/span><\/p>\n

– Fransa\u2019da bulut kullan\u0131m\u0131na ge\u00e7en orta \u00f6l\u00e7ekli \u015firket oran\u0131 son bir y\u0131l i\u00e7erisinde %12 artt\u0131.<\/strong> Bu, ara\u015ft\u0131rma kapsam\u0131ndaki \u00fclkeler aras\u0131ndaki en b\u00fcy\u00fck oran. Anketin yap\u0131ld\u0131\u011f\u0131 11 \u00fclke aras\u0131nda, bulut kullan\u0131m\u0131na ge\u00e7en orta \u00f6l\u00e7ekli \u015firket say\u0131s\u0131ndaki en b\u00fcy\u00fck art\u0131\u015f Fransa\u2019da g\u00f6r\u00fcld\u00fc. Frans\u0131z \u015firketleri bulut uygulamalar\u0131n\u0131 ve platformlar\u0131n\u0131 2014 y\u0131l\u0131nda %70 oran\u0131nda kullan\u0131rken, bu rakam 2015 y\u0131l\u0131nda %82\u2019ye \u00e7\u0131kt\u0131.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

B\u00fcy\u00fck veri, bulut ve mobilite stratejilerini uyumlu bir \u015fekilde kullanan \u015firketler, bu teknolojileri benimsemeyen muadillerine oranla %53 daha h\u0131zl\u0131 b\u00fcy\u00fcyor. Orta \u00f6l\u00e7ekli…<\/p>\n","protected":false},"author":3,"featured_media":5119,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5101","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-haberler"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=5101"}],"version-history":[{"count":5,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5101\/revisions"}],"predecessor-version":[{"id":5117,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/5101\/revisions\/5117"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/media\/5119"}],"wp:attachment":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=5101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=5101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=5101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}