{"id":9795,"date":"2017-03-17T11:10:16","date_gmt":"2017-03-17T09:10:16","guid":{"rendered":"https:\/\/ihs.com.tr\/blog\/?p=9795"},"modified":"2017-03-23T09:30:10","modified_gmt":"2017-03-23T07:30:10","slug":"sitenize-trafik-cekmek-mumkun-ama-nasil","status":"publish","type":"post","link":"https:\/\/www.ihs.com.tr\/blog\/sitenize-trafik-cekmek-mumkun-ama-nasil\/","title":{"rendered":"Sitenize Trafik \u00c7ekmek M\u00fcmk\u00fcn, Ama Nas\u0131l?"},"content":{"rendered":"

Ki\u015fisel ya da kurumsal web siteniz i\u00e7in hosting<\/strong> hizmeti ald\u0131n\u0131z ve yay\u0131na koydunuz. Domain isminiz \u00e7ekici, site tasar\u0131m\u0131n\u0131z m\u00fckemmel ama etrafta ziyaret\u00e7iler yok. Nerede bunlar? Neden gelmiyorlar? Site trafi\u011fi artt\u0131rma programlar\u0131na<\/strong> \u00e7ok g\u00fcvenmeyin, onlar korsan y\u00f6ntemler deneyip Google\u2019dan ceza<\/strong><\/a> alman\u0131za neden olabilirler. Hit artt\u0131rma siteleri<\/strong> de benzer taktikler kullanabilir ve Google arama s\u0131ralamalar\u0131nda alt s\u0131ralara d\u00fc\u015fmenize neden olabilirler.<\/span><\/p>\n

Sitenize Hit Alman\u0131n Birinci Kural\u0131: Ablan Google S\u0131ralamas\u0131n\u0131n Star\u0131 Bebe\u011fim!<\/span><\/strong><\/p>\n

Google arama s\u0131ralamas\u0131, bu kadar \u00f6nemli mi? Evet. Sitenizin trafi\u011fini, Google arama sonu\u00e7lar\u0131<\/strong> belirliyor. Bu durumu markete gitmek gibi d\u00fc\u015f\u00fcn\u00fcn. Markete bir \u015feyler almaya gidersiniz, elinizde ya da akl\u0131n\u0131zda bir liste vard\u0131r, \u00f6rne\u011fin bir paket \u015feker alacaks\u0131n\u0131z diyelim. \u015eimdi ilgili reyonu analiz edelim:<\/span><\/p>\n

\u2022 Bir paket \u015feker al\u0131rken akl\u0131n\u0131zda genellikle belirli bir marka olur = Bilinirli\u011fi y\u00fcksek ve en \u00e7ok trafi\u011fi \u00e7eken web sitesi. Bu t\u00fcr siteler genelde Google arama sonu\u00e7lar\u0131na g\u00f6re de\u011fil de direkt kendi domain isimleri<\/strong> \u00fczerinden trafik al\u0131rlar. \u00d6rne\u011fin hosting hizmeti almak isteyen ve bunu IHS<\/strong> \u00fczerinden sa\u011flamak isteyen kullan\u0131c\u0131 www.ihs.com.tr<\/a><\/strong> linkini adres \u00e7ubu\u011funa yazar. Bu durum sizin markette X marka \u015fekeri direkt olarak sat\u0131n al\u0131p \u00e7\u0131kman\u0131za benzer.<\/span><\/p>\n

\u2022 Reyondaki di\u011fer markalara \u015f\u00f6yle bir g\u00f6z atars\u0131n\u0131z: \u0130\u015fte buras\u0131 Google arama sonu\u00e7lar\u0131n\u0131n devreye girdi\u011fi yer. Ki\u015fisel ya da kurumsal web siteniz, e\u011fer alan\u0131nda en y\u00fcksel bilinirli\u011fe sahip de\u011filse rakiplerinizle sava\u015faca\u011f\u0131n\u0131z yer buras\u0131. Marketteki \u015feker reyonunda bir\u00e7ok marka bulunur; kimisi daha ucuzdur, kimisi bilmem nerede \u00fcretildi\u011fini \u00f6n plana \u00e7\u0131karm\u0131\u015ft\u0131r. Yap\u0131lan bir\u00e7ok ara\u015ft\u0131rmaya g\u00f6re s\u0131radan t\u00fcketici bu durumda ilk ba\u015fta ambalaja bak\u0131yor, bir o kadar\u0131 da ilk g\u00f6rd\u00fc\u011f\u00fcn\u00fc al\u0131yor.<\/span><\/p>\n

Ambalaj = Web sitenizin tasar\u0131m\u0131 ve kullan\u0131c\u0131 deneyimi y\u00f6n\u00fcnden ba\u015far\u0131s\u0131<\/span>
\n Reyonda ilk g\u00f6r\u00fclen yerde bulunmak: Google s\u0131ralamas\u0131n\u0131n \u00fcst s\u0131ralar\u0131nda \u00e7\u0131kmak<\/span><\/p>\n

\u2022 Google s\u0131ralamas\u0131nda \u00fcst s\u0131ralara \u00e7\u0131kman\u0131n<\/strong> ilk parametresi SEO<\/a><\/strong>. Sitenizin i\u00e7eri\u011fini do\u011fru bir \u015fekilde optimize ederseniz Google aramalar\u0131ndan sonu\u00e7lar\u0131ndan inan\u0131lmaz y\u00fcksek oranlarda bir trafik \u00e7ekersiniz. SEO<\/strong> konusunda profesyonel destek i\u00e7in SEO ve i\u00e7erik ajanslar\u0131na<\/strong> ba\u015fvurabilirsiniz.<\/span><\/p>\n

\u2022 Baz\u0131 marketlerde bir reyon sadece tek bir \u015feker markas\u0131na ayr\u0131l\u0131r. Hatta bu reyon di\u011fer \u015feker reyonundan ayr\u0131 durur ve her yerde kar\u015f\u0131n\u0131za \u00e7\u0131kar \u00e7\u00fcnk\u00fc bahsi ge\u00e7en marka, marketle reklam anla\u015fmas\u0131 yapm\u0131\u015f ve \u00fcr\u00fcnlerini en merkezi yere koydurtmu\u015ftur. Google reklamlar\u0131n\u0131n<\/strong> da yapt\u0131\u011f\u0131 budur. Google i\u00e7in belirli bir b\u00fct\u00e7e ay\u0131r\u0131rs\u0131n\u0131z ve arama s\u0131ralamalar\u0131n\u0131n en \u00fcst s\u0131ras\u0131 sizin olur.<\/span><\/p>\n

Sosyal Medyay\u0131 Etkin Kullanma: A\u011fz\u0131 Laf Yapan Trafi\u011fi \u00c7eker<\/span><\/strong><\/p>\n

Web sitenizin hitini artt\u0131rman\u0131n en efektif yollar\u0131ndan biri etkin sosyal medya kullan\u0131m\u0131d\u0131r. Facebook, Twitter, Instagram vb. sosyal medya platformlar\u0131ndan hangisi (belki de hepsi) sizin i\u00e7erik planlaman\u0131za uyuyorsa kullan\u0131n. Sosyal medya ajanslar\u0131ndan<\/strong> yard\u0131m alarak ilgi \u00e7ekici ve trafik sa\u011flayan i\u00e7erikler olu\u015fturabilirsiniz.<\/span><\/p>\n

E-Posta \u0130mzalar\u0131n\u0131n Gizli G\u00fcc\u00fc<\/span><\/strong><\/p>\n

E-Posta imzas\u0131 kullan\u0131yorsan\u0131z web sitenizi oraya mutlaka ekleyin. Yo\u011fun mail trafi\u011fine sahip biriyseniz sitenizin hitini bu \u015fekilde artt\u0131rabilirsiniz. Unutmay\u0131n, bir t\u0131k; bir t\u0131kt\u0131r!<\/span><\/p>\n

Son Olarak: Kullan\u0131c\u0131 Kat\u0131l\u0131m\u0131n\u0131 Artt\u0131r\u0131n<\/span><\/strong><\/p>\n

Web sitenizi yorumlara ve fikirlere a\u00e7\u0131k \u015fekilde tasarlayarak kendinize kemik bir kitle olu\u015fturabilirsiniz. Unutmay\u0131n, insanlar bir \u015feylere ba\u011flanmay\u0131 severler. Ziyaret\u00e7ilere sitenize her g\u00fcn bakmak i\u00e7in bir neden verin.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Ki\u015fisel ya da kurumsal web siteniz i\u00e7in hosting hizmeti ald\u0131n\u0131z ve yay\u0131na koydunuz. Domain isminiz \u00e7ekici, site tasar\u0131m\u0131n\u0131z m\u00fckemmel ama etrafta ziyaret\u00e7iler…<\/p>\n","protected":false},"author":3,"featured_media":9841,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[74],"tags":[],"class_list":["post-9795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-makaleler"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=9795"}],"version-history":[{"count":3,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9795\/revisions"}],"predecessor-version":[{"id":9825,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/posts\/9795\/revisions\/9825"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/media\/9841"}],"wp:attachment":[{"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=9795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=9795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ihs.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=9795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}